Creating a Market at Home and Abroad

Expanding a business locally and internationally is a strategic move that can drive growth and increase brand recognition.

Study potential markets abroad. Look at customer demographics, demand, competitors, legal requirements, and trade barriers. Platforms like government trade departments or international business consultancies can provide valuable insights.

Choose an entry method: exporting, licensing, joint ventures, franchising, or setting up a local branch. Start small to test the market before investing heavily.

Collaborating with local distributors, suppliers, or influencers people.